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July 31st and the launch of the Consumer Duty are now racing towards us, and the need to act now is becoming evident to all dealers.

At MotoNovo, we have helped over 2,000 dealers understand what they must do to help dealers and brokers prepare for the launch of the Consumer Duty through our Distributor Readiness Assessments (DRA). It is part of a phased approach to help the dealer community to keep raising the bar to meet the Financial Conduct Authority’s (FCA) expectations. This phase of the programme aims to help dealers/brokers understand and embed the substantive requirements of the Duty as guided by the FCA.

Principally the DRA is about benchmarking a dealer’s current readiness and signpost tools/resources to help them make the significant shift the regulator expects where necessary.

It has gone down well, and I was delighted to be told that our work and approach have been highlighted and shared on a dealer Facebook page to help other dealers.

Delighted as I am, I must stress that meeting the FCA’s expectations is a lot more than a checklist of things that must be done by a dealer when it comes to offering F&I services. The DRA we have developed highlights the steps that need to be completed as a starting point for the Consumer Duty, enabling dealers to establish their readiness.

Everyone in our field team has completed extensive training to help dealers to prepare for Consumer Duty. Training has included a programme by specialist motor, asset finance and leasing law firm Auxillias, and every person is accredited as both *SAF, Expert and Advanced certified.

So if you need support, at MotoNovo, we stand ready to help.


Debbie McKay, Commercial Director of Motor Sales


*SAF (Specialist Automotive Finance) is the dedicated automotive finance professional qualification operated by the Finance & Leasing Association (FLA),

The July 31 deadline is fast approaching and meeting the FCA's expectations is a lot more than completing a checklist. Hear more from Commerical Director of Motor Sales, Debbie McKay. 

Consumer Duty: compliance is not a tick-box exercise

MotoNovo Finance’s ‘Generating Real Opportunities for Women’ (GROW) network, which promotes the importance of increasing female representation in motor retailing and of creating and delivering career opportunities for women, is living up to its name and growing its membership. It has also appointed a new leadership team to take it to the next level, and in an appropriate diversity move, that leadership is now gender balanced.

Motor Development Manager, Emily Birkinshaw and Senior Digital Experience Manager, Ben Winton, have taken the reins as co-chairs and are ready to build on the network’s solid foundations.

Reflecting on the success of GROW and its next steps, MotoNovo’s Commercial Director Debbie McKay notes, “GROW continues to increase its footprint across our dealer community, educating and encouraging dealers to address the obvious gender imbalance in motor retailing. In appointing this year’s leadership team, the option to go for gender balance perfectly reflects our vision for the future of our industry”.

In taking on the joint leadership, Emily is very clear that she welcomes the opportunity of promoting an increased profile for women working right across motor retailing;

“47% of people in the UK workforce are women, yet just 12% of people in the car business, are women. The very apparent gender imbalance is in stark contrast with the influence of women in car buying. Women are the economic powerhouses behind many car-buying choices influencing eight out of ten car sales in the UK. 

“Motor retailing needs to be better aligned with the dynamics of the car-buying community. At GROW, we aim to help the retail community address this issue and with  retailing models undergoing unprecedented transformation, I’m convinced that greater gender diversity in our industry can help meet the changing car buying and usage dynamics we see around us.”

With increased regulatory and investment focus on diversity, equity and inclusion and the launch of the FCA’s Consumer Duty, GROW is set to step up its programme of webinars and events in 2023, as Ben concludes;

“Social, economic and regulatory change are re-shaping the automotive industry. The momentum behind diversity and inclusion, which includes gender diversity, cannot be ignored. Motor retailing at all levels has to be relevant to this changing landscape led by the increasingly dominant Millennial and Gen Z generations. Through GROW, we aim to help more dealers to recognise the need and opportunities for positive change.”

Press release issued by MotoNovo Finance, June 2023

Going into the second year of our GROW Network, meet the new leadership team ready to take it to the next level. 

MotoNovo's GROW Network appoints new joint chairs

Now in its sixth year, Aldermore Group, including MotoNovo Finance, hosted its annual charity football tournament in memory of former colleague Adam Massen who sadly passed away in 2014 from a brain injury.

Adam was an avid football fan, so in his memory, the Aldermore team and guest teams from across the financial services sector come together every year to raise money for the Headway charity, whose mission is to promote understanding of all aspects of brain injury and provide information, support and services to survivors, their families and carers.

With this year’s fundraising exceeding £15,000, the event has now raised almost £70,000 to support Headway’s activities in its six year history.

This year, 21 teams competed in the five-a-side event, which took place at St George’s Park in Burton–on-Trent, the Football Association’s National Football Centre and home of England’s national teams and was hosted by former England footballer Mark Hateley.

After the group stages of the day, we split the tournament into two leagues so make sure everyone could enjoy the day as much as possible; Portman Finance won the Premier League and Aldermore won the Europa League.

While the on the pitch, MotoNovo’s team were the beaten Champions league finalists, Aldermore won the Europa League and Portman Finance won the Premier League, the real winner was celebrating Adam’s memory and raising a record amount for Headway as Chris Rowthorn, Director of Motor Sales Operation at MotoNovo Finance, reflected;

“The opportunity to honour Adam’s memory and raise money for the amazing Headway charity at the same time feels like a fitting tribute. While I did not know Adam personally, the fact that this important event has now run for six years is a mark of the respect in which he was held. Well-being has gained an increased focus over recent years, and the opportunity to support Headway, which does invaluable work to help brain injury survivors struck down by brain injuries, is a fitting cause. I could not be more delighted to learn we have raised a record amount this year.”

Now in its sixth year, Aldermore Group, including MotoNovo Finance, hosted its annual charity football tournament in memory of former colleague Adam Massen.

News - June 2023

Consumer Duty: compliance is not a tick-box exercise

MotoNovo's GROW Network appoints new joint chairs

Aldermore Group team up to raise over £15,000 for the Headway charity

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