Extra Mile Award Ceremony

We’ll begin the evening with a drinks reception with our guests and colleagues. 

We’ll then enjoy a fabulous evening of entertainment, food and music to celebrate the exceptional work of our dealerships who are redefining excellence.

We’ll also be welcoming Penny Mallory, our evening guest speaker and a world-class expert in mental toughness.  

An optional overnight stay is available for all our guests.

• 18:00 | Arrival & drinks reception begin
• 18:45 | Introduction & welcome – Debbie McKay 
• 18:50 | Mental toughness – Penny Mallory
• 19:30 | Dinner begins
• 21:00 | Awards commence

A dealer who has embraced and evidenced alignment with MotoNovo values.

We work with trusted dealer partners around the UK and have a careful selection process to ensure we're working with the best of the best. This award helps recognise those dealers who come out in front by fully supporting MotoNovo products, launches, and initiatives to drive performance and improve the customer journey.

A business that delivers an excellent customer journey both online and in their showroom and strong customer engagement from enquiry through to aftercare.

Customers are at the heart of what we do, and that's true for our busienss too. In this category, we're looking at businesses who provide an outstanding customer service in an innovative and unique way along the customer journey. Those that exceptionally deliver Consumer Duty principles and truly embody 'creating good customer outcomes'.

A business who makes a difference in the community they’re a part of.

Celebrating our business ships who positively impact the broader community or communities in which they operate. We are looking for businesses that make a difference in their community through activities that include all or some of the following: good cause support/engagement, supporting education and embracing apprenticeships.

A business who has promoted the representation of different groups of individuals.

Diversity, equity and inclusion (DE&I) are about creating an inclusive environment where everyone matters. We are looking to recognise business ships committed to this ethos, supporting and making from all backgrounds welcome as an employer and retailer with a clear action plan to support this ethos.

A business who demonstrates strong environmental credentials.

business s who embrace sustainability and have gone as far as introducing an eco-friendly service/product/process promoting environmental responsibility and taking the time to train their teams to model socially responsible practices.

A business ship that takes a different positive approach to the market.

We’re recognising those who have been bold, trying different ideas and techniques to the market to help drive their business growth, while keeping customers at the core of their service. Examples of innovation could include the use of technology, POS, marketing, customer retention and customer journey, strategy around vehicle stock or the education and expertise of their staff.

A broker who evidences that they have the customer at the heart of their operation.

Recognising brokers who provide an excellent customer journey from online to in-store aligns with Consumer Duty principles and embraces treating customers fairly. Those who also use innovation to meet the needs of both business s and customers.

This year, we’re not only celebrating our dealerships but also letting them decide on their Account Manager of the Year! Our Account Managers span the UK and are dedicated to supporting our dealer partners. Whether it’s keeping dealers updated with the latest regulatory updates, introducing our newest products and initiatives, or just being a friendly voice at the other end of the phone, we’re celebrating the best of the best.

All award categories are open to MotoNovo dealer and broker partners across the UK. Nominations are made by your MotoNovo Account Manager, recognising those who consistently demonstrate excellence and alignment with our values.

• Dealer Categories: Open to franchised and independent dealers nominated by their Account Manager.
• Broker Category: Open to approved MotoNovo broker partners, nominated by their Account Manager.
• Account Manager of the Year: Voted for directly by our dealers.

To be eligible, nominees should show how they’ve embraced MotoNovo initiatives, delivered great customer outcomes, and made a positive difference for customers, colleagues, or their community. Nominations are now closed.

If you'd like an invitation to our Extra Mile Awards and Conference, please contact your account manager.